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Guide for Instagram Image Sizes in 2024

Instagram is, in fact, an online art gallery where you can expose your creativity and tell your story. However, for posts and stories to look the best and reach more individuals, it's important to know the right Instagram photo sizes. Here, we break down the standard Instagram photo sizes into the world of Instagram aspect ratios for posts, stories, videos, and more. Here are the Instagram sizes, but read on for the complete guide to all of the different Instagram sizes.

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Understanding Aspect Ratios

The essence of aspect ratios is to give a comparison of an image's width to its height. In Instagram, sometimes the aspect ratio might ensure that your images show up there without being cut off or distorted. But the most common aspect ratios on Instagram are: the square is 1:1, the portrait is usually 4:5, and the landscape is 16:9.

Instagram Aspect Ratio & Instagram Photo Size

Type Size Aspect Ratio
Instagram Post Square - 1080 x 1080 px
Landscape - 1080 x 566 px
Portrait - 1080 x 1350 px
Square - 1x1
Landscape - 1.91:1
Portrait - 4:5
Instagram Story 1080 x 1920 px 9:16
Instagram Video 1080 x 1920 px / 1080 x 1350 px 9:16 / 4:5
Instagram Reel 1080 x 1920 px 9:16
Instagram Carousel Video 1080 x 1920 px 9:16
IGTV 420 x 654 px 1:1.55
Instagram Profile Picture 320 x 320 px 1:1

1. Instagram Post Frame Size & Aspect Ratio

  • Square Posts: For square posts, aim for 1080px by 1080px, which will render with a 1:1 aspect ratio. This translates to your images not being cropped within the feeds of your followers.
  • Landscape Posts: Landscape images are approximately to be measured at 1080 x 608px with a 1.91:1 aspect ratio.
  • Portrait Posts (Vertical images): Images vertical in size should measure 1080 x 1350px, with a 4:5 aspect ratio.

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2. Instagram Story Aspect Ratio & Size

The ideal aspect ratio for an Instagram story is 9:16 and its dimensions are 1080 x 1920 px. Size refers to both photos and videos in this type of post. This is very engaging as the visuals completely cover the screen.

3. Instagram Video Aspect Ratio

Keep to a 9:16 aspect ratio with a dimension of 1080 x 1920 pixels for videos posted on Instagram, so it looks good while displaying with your viewers

4. Instagram Reel Aspect Ratio

Instagram reels should have a 9:16 aspect ratio, with dimensions of 1080 x 1920 pixels. This vertical format looks great on mobile devices and keeps viewers engaged.

5. IGTV Image Ratios

For IGTV cover photos, use an aspect ratio of 1:1.55 (420 x 654 px) for consistency and quick content identification.

6. Carousel Posts and Aspect Ratios

Keep all images in a carousel post with the same aspect ratio (1:1) for a cohesive look.

7. Instagram Profile Picture Size

Your profile picture must be clear and centered within an image size of 110 x 110 px for better display

Advantages of Using Standard Instagram Aspect Ratios and Sizes

Using standard dimensions and aspect ratios on Instagram will have several benefits regarding the content, where your content will always be perfect for a great viewing experience among your audience.

Ideal View: Your material will appear to visitors just as you intended it to since standard measurements prevent any cropping or distortion.

Professional Appearance: Your material seems polished and professional when the sizes are standard.

Cross-Platform Compatibility: Sharing content across platforms is simple when it is generated using standard dimensions.

Consistency: To keep your postings looking consistent, use standard sizes.

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Conclusion

Understanding the appropriate Instagram aspect ratios will enable you to showcase your posts and stories in all their visual splendor. With this comprehensive guide on Instagram photo sizes at your disposal, it's time to put your newfound knowledge to use, improve your Instagram presence, and see an increase in interaction.

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